Cvent
Just Okay
How do you capture the sentiment that 'Just OK is not Good Enough' in a humourous way that will appeal to European audiences?
How do you capture the sentiment that 'Just OK is not Good Enough' in a humourous way that will appeal to European audiences?
Show the disappointment in children's eyes when their party entertainer just doesn't cut it... and is in fact downright embarrasing! Mixed with some dry humour we did just that with creative for the campaign hero film. Starring an eclectic cast of party going kids and Justin the Clown who simply wasn't good enough.The campaign was launched across EMEA on LinkedIn, Instagram and Twitter.
Karen Carter

Director, Enterprise Marketing - Cvent

'Preen brought out the value of the Cvent brand in a unique way to help us build the brand with new audiences in Europe. The use of comedy is often tricky in marketing but they found a great balance to explain our value proposition in an unexpected way.'

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How do you capture the sentiment that 'Just OK is not Good Enough' in a humourous way that will appeal to European audiences?