The Client
Clarins is a family-run French multinational cosmetics company, which was founded Paris in 1954 by Jacques Courtin-Clarins. In addition to manufacturing and selling skincare and makeup products, the company is also a major player in the spa and well-being sector. Clarins operates in over 150 countries with the Clarins and My Blend brands, and is Europe's number one luxury skincare brand*. Although more than 95% of its products are exported worldwide, they are formulated and designed in Clarins Laboratories in France. Today, Clarins is headed by Jonathan Zrihen, President & CEO, Olivier Courtin-Clarins, Managing Director, and Virginie Courtin-Clarins, Deputy Executive Director. Christian Courtin-Clarins is the President of the Supervisory Board.
The Brief
The Solution
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